Halloween is a mere one weeks away, and the shopping season is in full swing. And by “in full swing,” I mean that consumers are spending big bucks on all the Halloween essentials.
According to the National Retail Federation’s (NRF) annual survey conducted by Prosper Insights & Analytics, Halloween spending is expected to exceed $9 billion.
Understand the importance of Business Continuity in developing a more resilient Supply Chain >With more than 175 million people planning on celebrating the holiday this year, that equates to an average spend of $86.79 per person, which is up about 60 cents over last year. As consumers get ready to dish out money on costumes, candy, decorations, and greeting cards, the Halloween supply chain is busy.
The NRF is projecting total Halloween spending to reach $9 billion this year in the US. For the 175 million consumers that plan to celebrate the holiday, 95% will buy candy, 74% will buy decorations, 68% will buy costumes, and 35% will buy greeting cards.
> Read entire article The Halloween Supply Chain | Chris Cunnane | Logistic ViewPoint